Helping you build your brand, mentally, visually & playfully.
You’ve built something real: a product people use and a company with momentum, perhaps even funding. But when you try to explain it, whether in a pitch, sale, or casual conversation, it doesn’t resonate.
The message feels off, and the brand lacks energy.Your website and design don’t reflect the quality of what you’ve created. It looks incomplete. You’ve done the hard work; now it’s time to ensure your brand looks, sounds, and feels as strong as it is.
We’ll work together to create a clear story and a bold visual identity that connects with people. The process will be collaborative and enjoyable, sparking energy in your business.
I help startups and solo creators develop strong brands that attract the right audience.

Launch Ready Brand Kit
Perfect if you’re just getting started, launching something new, or finally getting serious about how your brand shows up. It’s designed to give you everything you need to go public with confidence.
Iconic in 90
Iconic in 90 is made for founders who are past the idea stage, you’re gaining traction, raising funds, building a team, or stepping into a bigger market. You don’t just want a brand that “works.”You want a brand that feels fully aligned, looks like a real company, and is ready to scale.
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A Glimpse of My Work
As the founder of this branding agency, I am passionate about crafting unique identities that resonate with audiences. Our mission is to empower businesses through innovative branding strategies that drive success and foster meaningful connections.
Brand Identity Opinio
Our first value offer focuses on crafting unique brand identities that resonate.
Voltrox Design
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Miel's Clay Café
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Hi, I'm Jelle, but Hoks
is fine...
As a brand designer with over 4 years experience I help tech startups to build a brand that is solid. I love deep talks and really getting into depth. I make sure that we don't anything that is related to the building of your brand.
Tools I love to work with
These are no doubt, my favorite tools I love to work with.Every tool has a different space in my heart. Find out why.






Level-up your Brand with my AI or Gamification Services
Besides creating brands, I’m also big on AI and gamification. I’ve crafted over 20,000 prompts in Midjourney, and I use AI tools every single day to boost my workflow. Need help using AI? I’ve got you.
Gamification is my favorite power-up, it’s how I make any project more fun and engaging. Now, I’m taking that to the next level: building gamified systems just for you.
AI Innovations
Leverage AI to personalize interactions and enhance customer satisfaction effortlessly.
Gamification Magic
Engage users through interactive experiences that drive loyalty and excitement.
